Interesting Article ! Quite useful who wants to manage and maintain their brand reputation. I have used their tool http://www.conduitsoftwares.com/online-brand-reputation-management for my brand Crystalusion – Liquid Screen Protector. This tool is great to monitor the feedback of customers, it is easy to use and gives beautiful solution for maintaining brand reputation online.
تبلیغات در تلگرام به دو روش تبلیغات کلیکی و تبلیغات بازدیدی در کانال های تلگرام نمایش داده می شود. در تبلیغات کلیکی تلگرام ، شما تنها زمانی هزینه می پردازید که یک کاربر واقعی و غیر تکراری بر روی لینک تبلیغ شما کلیک کند. در تبلیغات گسترده در تلگرام ، تبلیغ شما در کانال های پر مخاطب تلگرام نمایش داده می شود و هزینه تبلیغات بر اساس تعداد بازدیدهای پست تبلیغاتی شما محاسبه خواهد شد. 

Buzzsumo is a content analysis tool which gives you a breakdown of the social shares for content published to any domain, allowing you to discover the most popular and shareable content for your own website – or a competitor’s – and find out which networks your content resonates with. Upgrading to a Pro account also gives you insight into backlinks and influencers, allowing you to see exactly who is sharing your content.
The first thing Jessica advises to a beginner is to install an app called “Profit Bandit”. This app scans the barcode on any item to see if it’s recognized by Amazon. If it is, the app tells you the current selling price of the product and thereby you can gauge the profit that you’ll get by selling the item. The app also shows a rating of the best selling items which can help you buy things that are in demand.
Thanks so much for all the advice and your down to earth ‘get on with it’ attitude. I am one of your total newbie followers who has got on with it (slowly and a bit methodically). Thanks to you and Jennifer Ledbetter I.ve got my first project up and running. Grim on kw research and soe – too busy working out wordpress, html text links, hoplinks, blah blah blah!
If you’re using landing pages for lead generation, then you need to direct traffic to those key pages. The truth of the matter is that a significant amount of traffic will never make it to those landing pages. You need to direct them to those pages. To achieve this, use a navigation call to action. This can be done with a pop up, sign up bar, or a slide in window so you have complete control over how you engage your visitors.
Pop-up forms provide visitors with a quick, convenient way to share contact information and subscribe to your list while they’re browsing your site, making them a powerful tool for audience growth. They’re easy to add to your site, and they’re proven to work—our research shows that Mailchimp users have seen their list growth rate increase by an average of 50.8% after adding a pop-up form to their site.
It doesn’t need to be overly complex or convoluted. In fact, the best lead magnets are simple and can be easily digested within five minutes. All you’re aiming to do with a lead magnet is to offer as much value as possible in its simplest form. The only difficult bit is making sure that you know your audience well enough to be offering something that you know they will like.
SEO stands for search engine optimization. SEO is how you organically rank in Google search. This means that you are not paying to do so like you are with PPC. Everyone wants their business to be on the first page or at least in the top three organic search results because those get the most traffic from potential customers. How do you rank in search engines without spending money?
Ceros gives our team a leg up over competitors with a powerful, yet highly intuitive, tool to design interactive graphics that present users a more engaging way to consume content. Ceros brings a “Wow” factor to our work that makes people — including our clients — want to click and explore, something that doesn’t always happen in a PDF. Not only do clients love the Ceros tool, but our designers picked it up with ease.”
If you have money to spend, you can easily reach the number one spot on the first page of Google search. But you will still need a strategy to make sure you are reaching the right audience and getting the highest conversion rates possible. Remember, unqualified clicks on your ads can waste your money, so make sure the people that click are genuinely interested in purchasing your product.
Thanks Lilach, good post. We have been working to make a platform to make viral videos from any post with animationvideo.co. We have many examples with our clients with more than 500.000 views, and only $15 in Facebook Ads. Here an example facebook.com/BeerspaGranada/videos/277005262787135/ . The most important KPI for us is the connection that we get with good stories + our squares video structure of information + text (the 80% of views in Facebook are without audio) + little “bombs” in Facebook Ads. Thanks for the review. Cheers.
Customer reviews are the "social proof" that encourages people to join in on something. It's one thing for you to tell people to sign up for a campaign, but it's another thing for your happiest customers to say it too. Publish your best reviews from communities like Yelp right to your website. This adds genuine value to your landing pages when people are on the fence about submitting their contact information. 
Buzzsumo is a content analysis tool which gives you a breakdown of the social shares for content published to any domain, allowing you to discover the most popular and shareable content for your own website – or a competitor’s – and find out which networks your content resonates with. Upgrading to a Pro account also gives you insight into backlinks and influencers, allowing you to see exactly who is sharing your content.
Formed in 2011 WeVideo is a Software as a Service tool that gives users the power to create and edit engaging videos for your business. Even if you don’t have any experience in creating videos, WeVideo gives you the opportunity to essentially be the director of your video by giving you full creative control when working with the company’s professional graphic designers. You can also customize your videos by adding your logo, color scheme, info cards, calls-to-action, and then publish the video onto platforms like YouTube. One of the most appealing components is that you can invite team members to collaborate and contribute on videos.
Like everything else out there, you have a ton of options when choosing which email marketing service to use. However, for the sake of your business, I recommend using a paid email service like Aweber (affiliate link). Yes, it will cost you a little money, but it’s definitely an investment that will almost always yield a huge ROI (return on investment).

This is a great comprehensive list of content marketing tools! There are two platforms that I use and love that are not included. One is Salesfusion (salesfusion.com) – I use this because their platform integrates with my Salesforce CRM and makes email marketing easy. The other tool that I recommend is SumAll (sumall.com) for social media management and listening.


In this short yet powerful article you will find a list of the top 10 free interactive video tools available for marketers. The software solutions assembled in this post are 100% free and can be configured and setup in minutes. If you are looking to enrich your videos with call-to-actions, tags, ecommerce and learning experiences, you have come to the right place. Now, onto the list.

Today's companies don't want to just sell their products. They want to be top-of-mind with customers, generating goodwill and engagement. Many businesses do this by creating newsletters, emails, custom landing pages, social media posts and various other forms of content on their websites and apps across a variety of platforms (desktop, mobile, social, email, etc).  
I actually do a weekly plan every Sunday. I write down 3 things I would like to accomplish in the following week and evaluate my accomplishments every week. I try to write down simple stuff I can complete. For example, I have a business providing online accounting software for small businesses. SEO is very important to the success of the website. I would spend 1 hour a day on SEO, whether it is reading articles and commenting on them or writing my own blog posts and articles. I must admit that it is nice to have a “free day” once in a while where I don’t think about work at all. Both my business partner and I find this “free day” to be very refreshing.

If you haven’t yet started building an email list (but know you need to), this article is for you. You may have heard that a strong email list is one of the most valuable assets you can have, but when you’re starting from scratch, it’s easy to feel overwhelmed. This is partly because many business owners have a hard time envisioning the long-term payoff for the hard work they need to do now.
The best way to approach a giveaway is to offer something that’s valuable to your target market. For example, when you’re building an online cooking community, giving away kitchen appliances might be a great way to attract an audience. Of course, there might be a subset that is only interested in the price than what else you have to offer, but in the end using Giveaways can bring in a lot of new leads.

Though this is a “curated” list, Curata really helps with persistent search where you are researching and staying on top of a specific topic over a long period of time, as opposed to a one time act of curation. So for example, if we wanted to build a newsletter, site, etc… about product updates of the tools in the above list over a long period of time, Curata would be tremendously useful.
Your tip about CTA’s really hit the spot. I’ve been noticing that some of our competitors are using wordy yet highly specific buttons like ‘Get My Free Consultation Now!’ or ‘See Other Works From ____’. I was skeptic at first, but reading your logic behind it, it makes sense. I’m looking forward to implementing this on my own sites. Thank you, Brian.
To get more Web traffic and leads, you need to continually optimize your visit-to-sale conversion rate. The more effective your company’s sales process is, the more marketing options you have. If all other things are equal (average revenue per sale, gross margin, etc.), a company that converts twice as many Web visits into leads can afford to pay twice as much per click or visit. Being able to pay more per click or visit allows you to bid higher in the PPC listings and spend more on SEO—both of which ultimately result in more traffic and leads.
I had also felt the same things which spurred Matthew to create a blog that contained actionable material. At that time, guest blogging was in much vogue with established sites like Problogger, Copyblogger, Johnchow accepting filler content in the name of guest posts. If 6 posts went live each week, 5 of them would be guest posts with rehashed content.
However, the targeting available in social media and search engine advertising can make it a great value. You can reach exactly the right people, and measure the effectiveness of your campaign with more precision than traditional advertising channels. Google Adwords and Facebook Ads are two of the biggest advertising platforms, but your organization may benefit from more specialized or smaller platforms as well.

The Extended Membership is a subscription based product like all our products that will give you access to all our themes & plugins including PSD files of premium themes and it will be automatically renewed every year on the date you signed up. If you cancel your subscription, you will still have access to the themes and plugins for the remaining period of your 12 months subscription. When this period expires you will not be able to download any WordPress themes or plugins. However the already downloaded themes and plugins may be used without any restriction.
3. Develop regular e-newsletters and announcements to inform and keep up to date with current and potential customers (but only those who ask for them). A properly executed newsletter campaign can help your business retain existing customers and attract new ones. Routinely sending out informational content that your newsletter subscribers find valuable is another excellent way to build a level of trust with them while continually establishing yourself as an expert in your product or service area. Over time, your recipients will be increasingly likely to recommend your products or services to others. A newsletter can also be used to announce special promotions and sales. A recent Doubleclick survey of more than 1,000 Internet users found that more than 82 percent of them had made a purchase online during the past year as a result of some sort of advertisement they received through email. The study revealed, however, that people were much more receptive to email from companies with whom they already had a relationship.
He is the owner of jeffbullas.com. Forbes calls him a top influencer of Chief Marketing Officers and the world's top social marketing talent. Entrepreneur lists him among 50 online marketing influencers to watch. Inc.com has him on the list of 20 digital marketing experts to follow on Twitter. Oanalytica named him #1 Global Content Marketing Influencer. BizHUMM ranks him as the world's #1 business blogger. Learn More
When we share a content to someone , we expect them to experience the content in the way we intended. Well, it’s just not possible with plain old text/link sharing as in that; when the person at the other end click the link it’s going to lead them directly to the content leaving your intended reason to share and your opinion about the particular content to pure chance to be received as it is.
“Blue Corona has done a fantastic job with our social media management and growth. We have realized monthly advancements across all of our social media platforms and email open and response rates. Monthly reports are on time and relevant for our decision making. The entire team at Blue Corona works together to give us outstanding results! I highly recommend Blue Corona. ”
5. Make sure your website content is focused on your customer's needs and interests, not your company. A common mistake that companies make on the Internet is focusing their Internet marketing text too much upon themselves. Visitors are more interested in learning about how your products or services can benefit them than about hearing about how wonderful you are or learning about the history of your company. Unlike other media, on the Internet you have very little time to communicate your company's unique selling proposition (USP). The most effective websites are those that quickly answer the question "Why do I need this product/service?" Here's a quick test- does your Internet marketing copy use words like "we", "us", and "our" more often than words like "you" and "your"? If so, your copy may be too self-centric. A change in focus would likely help you to better connect with your visitors.
It’s not as clear cut as it seems. There are many content marketing tools that fall into multiple categories, but I have placed them in the category that best represents them. For example, Marketing AI measures analytics for your content, then helps you better optimize your content. In this case, should Marketing AI fall into the Analytics or Optimization tools group? In this case, I placed them in the Analytics group. However, Parse.ly is a relatively similar tool I decided to place into the Optimization category.
Large Enterprises use marketing software tools to draft, manage, and maintain their complex promotional strategies, the same as their campaigns and marketing resources. The critical function they’re pursuing is automation of their marketing processes, cross-channel marketing engagement, and the compulsory analytic capabilities which forecast opportunities and  showcase the full picture of their marketing results. As these systems are usually enabled with digital asset management, web content management, and the standard campaign tracking, enterprises manage to save time, efforts, and money without compromising their promotional techniques. Purchasing such marketing system is way more cost-effective than running several programs to cover the functions in question.

The essence of every successful online marketing video is creating something fun.  Is creating something exciting and shareable. Boring videos get buried. People love things that make them forget their daily troubles and routine. Focus on humor and inspiring stories. With our templates, we help you with the other part of creating a great video: compelling visuals and designs specifically made for your different needs: explainer videos, internal communication videos, business presentation, Instagram video stories and more!


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I always pause and laugh when I see a CTA with a small, “No thanks, I don’t want to lose weight,” button underneath a prominent “Yes, sign me up!” link. It reminds me there’s a person behind the button, and, while it’s meant to be a joke, it also incentivizes me to hesitate before clicking “no, thanks”. It’s easy to click “no” when the CTA is “sign up for more emails!”, but it’s a little harder to say no to losing weight or getting richer.
An event landing page, beacon technology, and email follow-up software are all valuable for marketing your event, but integrating them can be difficult. That’s why best-in-class marketers leverage event technologies with all-in-one tools that allow them to see the big picture, and provide prospects more relevant and on-target communication. They can help teams promote their event before with things like custom invitations, engage with their business during via custom apps, and report the results afterward with powerful analytics.
You worked really hard in order to write such a big and interesting article. I’m wondering how many tools are there nowadays. As for me, I prefer promoting my business using social networks and Instagram. There’s a good tool https://bigbangram.com/ that allows you to gain your targeted audience and has a lot of functions that allows to interact with followers automatically. All you have to do is to look after your page.
People like more choices, so consider creating subscription levels that let people sign up to receive content that’s relevant to them. For example, if you sell widgets and tax advice, provide three options on your opt-in form that allow users to sign up to receive info about widgets, info about tax advice or both. Further customize by allowing them to designate how frequently they’d like to hear from you — weekly, monthly or only when something really special is going on. People may be more likely to sign up for your email list if they have some control over the content they’ll receive.

Search engines continue to place increasing importance on content in their ranking of web pages, and visitors are becoming more and more discriminating about where they spend their time and money online. In addition, each unique element of content serves to increase one or more of the above online marketing objectives. Equally important for an active and profitable website is content promotion.
You must have an online presence so invest in a website. Make sure it represents your mission statement and carefully choose its design. The colour scheme, fonts, and graphics must be thematic and cohesive to bring the visitors a piece of mind that they’ve found the right place. There is great software like Adobe’s Dreamweaver to help you construct your website. RightMessage is a software that modifies your site in real time with great options like dynamic opt-ins and even the ability to swap testimonials in that will be similar to the current viewer.
As you already know, search engines have the power to send you thousands of visits per month. In fact, if you optimize for the proper keywords, a single page on your website could be receiving over thousands of visitors from search engines on a monthly basis. Massive traffic is why you can’t ignore SEO. While it takes time before you start seeing results, the outcome would be worth the effort.
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Video marketing isn’t going anywhere. In fact, it’s only going to get bigger. While creating and publishing videos may have been costly in the past, there are more than enough tools to generate, guide, or let you make the entire video yourself for an incredibly reasonable price – which is great news for your budget. In short, there’s absolutely no excuse for not launching a video marketing campaign.
With digital marketing you can target your specific audience. You can even use something called a lookalike audience on Facebook to target customers like the ones you already have. This audience is built from your email list of customers that you already have. Facebook will take these emails and find customers on Facebook that are similar to your existing customers. You also don’t have to target your existing customers with Facebook ads – you can completely exclude them! Using a lookalike audience will mean that your ads are being seen by more qualified leads which can ultimately lead to more sales and building lifetime relationships with loyal customers.
Use the great education you already have available to generate new leads for your business. With a tool like Autoresponder from Constant Contact, you can setup a series of automated emails to automatically deliver your education to people who sign up. This is a simple way to setup a training course that current and potential customers can benefit from.
Ever since the dawn of time, entrepreneurs have been giving away stuff for free. From the “lite” versions of apps, to samples in the grocery story, or straight up assaulting you with perfume every time you walk past the makeup department. Entrepreneurs of all sorts will fall over themselves trying to give you their stuff for free, all in the hopes that you’ll want to come back for more.
قد اصبحت شركة نقل اثاث بالقطيف وبالخبر افضل شركات نقل اثاث بالدمام وافضل شركات نقل العفش بالقطيف الخبر والجبیل لاننا: لدینا فى شركة نقل اثاث بالقطيف وبالخبر افضل الامكانیات العالیة والقویة للحفاظ علي العفش والاثاث من الخدوش والصدمات القویة المفاجئه اثناء عملیة النقل نستطیع ان نوفر لك خدمة شاملة وقویة وجودة عالیة جدا لعملائنا الكرام و نتمني ان نصل بخدماتنا الي افضل جودة لننال رضاء عملائنا جمیعا شركة نقل عفش بالجبيل
Nearly 60% of businesses spend between $1,000 and $5,000 on search engine optimization tools every month. That’s not surprising, considering 78% of marketers say they find positions 1-3 on search engine results pages to produce the highest number of clicks. This category of software will help you spy on competitor strategies, find unique link-building opportunities, and optimize your content for search engines.
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What I Used Before This: “We used multiple tools before we switched to Samepage – Teamwork, Trello, Timefox, Basecamp, Mavenlink, Asana. All of these were missing a few elements that we wanted, which is why we kept switching. Sometimes it was because it didn’t have templates, sometimes it was because we wanted a calendar, sometimes it was because it didn’t allow repeating tasks, sometimes it was too complicated and sometimes it just wasn’t advanced enough.”
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The good-ish news for you is that what Tom giveth, Tom cannot always take away. You have the source code, safe on GitLab. Additionally, since many people have contributed to the database of build strings over the years, I'd feel a bit ashamed to take that away, so here's that database dumped into a JSON file. I would encourage anyone to take up the challenge and continue the desire I had those many years ago, to establish a truly authoritive build list.
Many types of marketing software are widely used. The following ones are among the most popular: Account Based Marketing, Call Tracking, Campaign Management, Content Marketing, Demand Generation, Digital Signage, Email Marketing, Event Management, Kiosk, Marketing Automation, Marketing Resource Management, Mobile Marketing, Print Fulfillment, Public Relations (PR), Search Marketing, and Social Media Management. 

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Brian , your every post is like a book, I always read your post and try to find a few questions to ask .. but to be honest your posts are that comprehensive that, I don’t find a question to ask because you left nothing unexplained ! I wonder how long you take to prepare a post like this, I probably would take a whole year ! 🙂 Good luck Brian. you are a magician of IM strategies.

Buzzsumo is a content analysis tool which gives you a breakdown of the social shares for content published to any domain, allowing you to discover the most popular and shareable content for your own website – or a competitor’s – and find out which networks your content resonates with. Upgrading to a Pro account also gives you insight into backlinks and influencers, allowing you to see exactly who is sharing your content.
Pawan, this is a great list. Some tools I know, some I’m trying out (like Drupal) and others I have yet to try. I will humbly add proofhub to this list in a Content Collaboration Tools category…another platform that is great to work collaboratively and efficiently. It allow us to receive real-time messages, assign tasks, start discussions, file sharing and more.
Thanks Pawan Deshpande, I was amazed with your vast list of tools. You have covered so many online tools which are undoubtly have lot of importance in today’s digital era. These tools are so much useful for anyone’s website and helpful in various aspects like https://www.aweber.com/ for email marketing, prezi.com to create online presentation, https://www.kissmetrics.com/ that offers person-centric data in real time and lot more.
There are over one hundred marketing automation and campaign/lead management systems and even more sales automation, sales enablement and intelligence technology solutions available today, why the Captavi Platform? Captavi Platform stands out in the crowd because you and your sales and marketing team need to go to market faster, with more effective lead generation, and higher sales close rates. Captavi is:
To get more Web traffic and leads, you need to continually optimize your visit-to-sale conversion rate. The more effective your company’s sales process is, the more marketing options you have. If all other things are equal (average revenue per sale, gross margin, etc.), a company that converts twice as many Web visits into leads can afford to pay twice as much per click or visit. Being able to pay more per click or visit allows you to bid higher in the PPC listings and spend more on SEO—both of which ultimately result in more traffic and leads.
Not only can you manage your content with Adobe Experience Manager, which helps you build and manage website and mobile apps, but it also allows you to integrate content from online communities. Add to that Adobe Campaign, and you're able to personalize and deliver different campaigns across all your channels, from web and mobile to email. Then there's Adobe Target, which allows you to personalize your content so you can get it to the right audience on the right channel.
Your blog provides a great way to build a personal relationship with customers and prospects — and to gather their email addresses. Consistently end blogs with a call to action that encourages readers to sign up for your email messages. Require blog visitors to provide an email list in order to leave comments, and set it up so that they have to actively opt out if they don’t want their email address included on your mailing list.

We’re in a whole new era. Gone are the days when you could afford to ignore the internet. If you want to achieve success, regardless of your industry, it’s imperative to have a sound online marketing plan in place from day one – a strategy that leverages the power of social media, uses search engine optimization to drive traffic, and makes good use of the media marketing advancements that are out there.
Marketo is one of the biggest and most established marketing automation companies, which makes it easy to launch and manage marketing campaigns. Marketo offers everything marketers need including tools for automating inbound marketing, lead management, social media marketing, sales management dashboards as well as analytics. In 2012, the company generated revenue to the value of $58.4 million and was recently registered on NASDAQ.
Brian , your every post is like a book, I always read your post and try to find a few questions to ask .. but to be honest your posts are that comprehensive that, I don’t find a question to ask because you left nothing unexplained ! I wonder how long you take to prepare a post like this, I probably would take a whole year ! 🙂 Good luck Brian. you are a magician of IM strategies.

We suggest starting with two types of free offers. One top-of-the-funnel, educational piece of content like an ebook, and one middle-of-the-funnel offer to let someone speak with your sales team to get a demo or a quote or a free consultation or whatever works for your specific business. By having these two types of offers on your website, you can capture potential leads and convert customers that are in different stages of the buying process.
As you already know, search engines have the power to send you thousands of visits per month. In fact, if you optimize for the proper keywords, a single page on your website could be receiving over thousands of visitors from search engines on a monthly basis. Massive traffic is why you can’t ignore SEO. While it takes time before you start seeing results, the outcome would be worth the effort.
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