Pawan, this is a great list. Some tools I know, some I’m trying out (like Drupal) and others I have yet to try. I will humbly add proofhub to this list in a Content Collaboration Tools category…another platform that is great to work collaboratively and efficiently. It allow us to receive real-time messages, assign tasks, start discussions, file sharing and more.

Marketing starts right in as you are finished with researching and writing your content. Creating helpful content for your readers is one thing, getting your information over the internet needs more efforts on your end. To improve your online marketing efforts, you will require these right tools to make things simple for you on the promotional aspects.
John Lincoln is CEO of Ignite Visibility, one of the top digital marketing agencies in the nation and the number 698 fastest growing company in the USA in the 2017 Inc. 5000. As a digital marketing expert and in-demand public speaker, Lincoln is consistently named one of the top influencers in the industry. In 2017, he was the recipient of the Search Engine Land "Search Marketer of the Year" award. Ignite Visibility crafts custom digital marketing strategies for clients, including services in SEO, social media, paid media, email marketing, Amazon and more.

When creating a marketing strategy you may find yourself asking why digital marketing over another more traditional form of marketing? What are the benefits? Are there any downfalls? Is it worth the money? Is it hard? Is it fast? Will it even work? If you are just starting out and marketing isn’t in your wheel house, then take some time to learn why digital marketing can help you build a profitable business.
These types of metrics and data means you can more effectively create and share videos because you know how and where to grab your audience’s attention. Vidyard also lets you create an email gate during the beginning of a video so that you can collect email addresses and CTAs that pop-out. Embedding can be easily achieved on landing pages and there’s integration with Salesforce.
Thank you, Pawan! You’ve done a really great job! That’s what I’ve been looking for! All key content marketing tools that deserve your attention are brought together in this article. I would definitely recommend it to my colleagues. The info is exposed in clear and concise manner! The list of tools is incredible! You can test and choose the one which will meet your needs in full. This list is a real find for a digital marketer. Thanks again, Pawan for doing this. This is awesome! I’ll be waiting for some new cool posts from you!
What I Used Before This: “We used multiple tools before we switched to Samepage – Teamwork, Trello, Timefox, Basecamp, Mavenlink, Asana. All of these were missing a few elements that we wanted, which is why we kept switching. Sometimes it was because it didn’t have templates, sometimes it was because we wanted a calendar, sometimes it was because it didn’t allow repeating tasks, sometimes it was too complicated and sometimes it just wasn’t advanced enough.”
Defining your customer is as important as defining your products or naming your business. If you have not yet done a marketing plan within your business plan, then you need to do this exercise. (Here's how to create a complete marketing plan, from your Unique Selling Proposition through advertising and promotions planning.) And if you are starting from square one and need to write a business plan, this Business Plan Outline will lead you through the process step by step.)
Yesware is an email platform which makes it easier for salespeople to manage and track emails and thus close more deals. The platform tracks email opens, provides in-email analytics as well as data on user engagement. Yesware syncs seamlessly with CRMs like Salesforce, Microsoft Dynamics and Oracle CRM saving time and increasing efficiency. Yesware  raised $4 million less than a year after its initial seed funding round, making it a startup to watch this year.

I am happy to also ask for a plug for my family’s apparel website in the opener of said post if you think this post suggestion is a good idea. Shameless I know…..LOL! But hey maybe it will get your fans to keep submitting ideas. There might be something here to channel your fan base to get us to help your business. Think it over…..You really have reached Malcolm Gladwell Tribe status. And have done a great job with that. At this point whatever you asked the tribe to do they would deliver for you.


A great user experience is not only good for conversions, it’s increasingly important for achieving and maintaining high organic rankings in search engines. Successful online marketers, however, aren’t out just to make a quick buck. They want to meet -- or exceed -- the expectations of their customers and website visitors. They know this is the way to build long-term, profitable relationships based on trust.

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Best Demand Generation Software: Demand generation software helps marketing teams to reach new markets, attract customers’ attention, present new services and products, create PR buzz, and strengthen their relationships with existing customers. The goal of this software is to produce and nurture promising lead and customer relationships for as long as possible.

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WordStream Inc. provides online marketing tools and PPC services that help marketers get better results from their PPC efforts. WordStream's easy-to-use software facilitates more effective paid and organic search campaigns by providing a customized workflow, the 20-Minute PPC Work Week, to help advertisers increase relevance and Quality Score in Google AdWords, follow proven best practices, and get expert-level results in a fraction of the time. The company's services deliver quality traffic, clicks and conversions across all major search engines including Google, Bing and Yahoo Search. Whether you're new to search marketing or are experienced at PPC management, WordStream's tools for keyword research, PPC bid management, AdWords management, and Quality Score optimization can help grow your business and drive better results.
Software expert Rachel Kramer is the business development representative for QASymphony, an Atlanta-based company responsible for the creation of purpose-built testing and test management tools for utilization in software development. Kramer’s expertise in the conceptualization and development of QA tools has aided the company as it seeks to streamline the software testing process in the most efficient and effective way possible.
People love stories and can relate to them. A blog is a more serious business, but I have often felt that Matthew used the power of storytelling amply on his blog. By creating a video series of Tiered Link building tutorials, he made people come back for more. For more months than I can count these tutorials were the most shared and visited items on his blog.
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