Saber Blast – This is the simple and intuitive email marketing software I created after I got tired of using Aweber and Mailchimp. Most people don’t know about it since it’s still new but if you’re on the market for an email marketing solution, this offers a lot of valuable features that the competition doesn’t. For instance, Saber Blast helps you increase the number of email subscribers you capture, provides automated follow-up (easy to manage autoresponder) and recommendations on who is and isn’t a lead from your email list based on their engagement levels. At it’s core, it’s designed to grow your business. It has minimal features when it comes to the design of your newsletter since we believe that’s actually a distraction from taking the revenue-growing action of creating great content to quickly and painlessly send to subscribers.


When using big data for price setting, companies need to remember that they may already have plenty of unused data at their disposal, such as customer preferences and general economic information. The challenge is how to derive valuable insight from this information. For example, does your pricing strategy consider what products a particular customer has purchased over the last five years? What is their disposable income? How much can they afford to pay for a product? Additionally, does your pricing strategy consider macroeconomic indicators like quarterly GDP growth rate, inflation rate, exchange rate, interest rate and government spending of the countries you operate in? Incorporating these insights will lead to better pricing decisions.
Hi Aira, Anastasia Melet from Animatron here. Our customers frequently use whiteboard animation videos for business for a number of reasons, with one of the most compelling being that normally whiteboard videos are cheaper to produce since they involve only text and simple illustrations and do not require particular detalization. Besides, whiteboard animation is very versatile and can be applied when creating explainer videos, product demos, presentations, etc., you name it. I personally appreciate whiteboard style for being universal which means that those videos are understandable by almost any audience, in any part of the world, speaking any language. It’s important when, for example, you have to promote your product or service on overseas markets. Hope it helps! Cheers
I think what Brian and the testers are missing is that 15k is neither big enough to be impressive nor small enough to be inviting. It’s not a number that works effectively as social proof, and while I can’t test it out myself, I believe, based on evidence for social proof around the web, that DIYthemes would have had much better success with a combined number in the 50k+ range as mentioned above.

Everything on the Web can—and should—be tracked. You can’t win the game if you don’t know the score. Capturing more accurate and granular information about the performance of each of your marketing strategies (traditional and online advertising) allows you to see opportunities and problem areas your competitors cannot. Your new marketing mantra should be: TRACK > TEST > TWEAK > REPEAT.

It’s understandable to think video marketing is the exclusive territory of big companies with deep pockets. After all, you’d assume that creating an entire video marketing strategy from the ground up would take a lot of time and resources. Think again. With Biteable’s easy-to-use online video making software, all you need is a web browser and a few spare minutes to become a video marketing guru.
This amazing video tool also comes with a number of editing features that allows for extreme editing to have a final video that is professional and attractive to the audience. Adobe Premiere Pro is also considered one of the best video tools since it allows for fast and easy editing, recording, importing, and sharing of video and other animated files.

So, we surveyed digital agencies to discover the tools that have revolutionized some part of their business. Most of the respondents were members of the Databox Partner Program, a community of 90+ agencies that track marketing and sales data in real-time so they can run more successful campaigns for clients. So, we already knew they were technically-savvy!
When it comes to any form of conversion optimization, social proof is one of the more powerful ways to boost conversions. People like to join in things that are already popular and they are TERRIFIED of “missing out”. Social proof is so powerful, it’s kickstarted an entirely new brand of ecommerce called social commerce, where stores and social networks partner together to create an almost communal shopping experience.
It’s the same program that we used to build our business. Marketing 360® acquisition marketing software – the first and only centralized digital media buying exchange, powered by proven algorithms, marketers, tools, strategies, and networks to ensures that your marketing investment delivers measurable ROI and grows your business by acquiring new customers (market Share). You can then use a great program like hubspot, infusion soft and eloqua to facilitate nurturing. Or Couple a content driven SEO campaign with a software like Kapost and watch your Natural Listing Ads™ take off to new heights.
The tool is very easy to use, especially considering the results you get by using it. The whole process is entirely drag-and-drop, so all you need to do is browse through the different elements and drag and drop them into your video. You can add all kinds of images and animations, objects, backgrounds, as well as sound and text, in order to create a fun, engaging animated video.
Thank you, Pawan! You’ve done a really great job! That’s what I’ve been looking for! All key content marketing tools that deserve your attention are brought together in this article. I would definitely recommend it to my colleagues. The info is exposed in clear and concise manner! The list of tools is incredible! You can test and choose the one which will meet your needs in full. This list is a real find for a digital marketer. Thanks again, Pawan for doing this. This is awesome! I’ll be waiting for some new cool posts from you!
After determining your ideal buyer personas, you can figure out how and where to target them. What channels will really grab their attention? Everyone is online, all the time, whether at their desks or on a mobile device. It’s important to know where and how your potential clients use social media and other sites, so you can market to them more efficiently.
The timing of this closure has everything to do with the internal pressures I mentioned and nothing to do with the external pressures such as Microsoft. Were Microsoft not placing any pressure on BuildFeed, I doubt there'd be an issue, but it's also true that had I not made some mistakes in the past, there would be little to no internal pressures and we wouldn't be looking to close either.
Over 80% of consumers trust online reviews as much as they trust recommendations from family and friends. The more ratings you have the more trustworthy you come across to potential customers. Would you be more likely to give your business to a company with one five star review or a company with 46 four and five star reviews? Many consumers do at least little bit of research before they decide to buy from a new company, so make sure you earn their trust online!
In my premium flagship program, Virtual Summit Mastery, we make it as easy as possible for you for you to implement everything for your summit. You will get done-for-you email automation templates that you can use for the pre-summit promotion, during summit email and post-summit phase to communicate with your audience. They work seamlessly with ActiveCampaign so that you can import them with a few clicks, tweak the copy get them working for you. This is a game-changer for email marketing - you get the copy and tech automations all-in-one.

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You can’t retarget with potential customers with traditional media. Retargeting is one of the reasons why digital marketing is so successful. When a customer interacts with your advertisement on Google, Facebook, Instagram or any other channel, you can track their every move and use this data to retarget them in the future. Wondering why that ad for those shoes you looked at last week keeps appearing in your newsfeed? You are being retargeted and chances are high that one day you will revisit that store and purchase them. After all if they keep appearing this must be a sign right?
Before people hand over their email address, you’re going to have to offer them something enticing in exchange. This could be a free eBook, access to a Webinar, or the promise of discounts or deals exclusively for your subscribers. You could even repurpose some of your existing blog content and turn it into a guide or resource list. Whatever you decide to offer, just make sure it’s something people will recognize as holding true value!
Many types of marketing software are widely used. The following ones are among the most popular: Account Based Marketing, Call Tracking, Campaign Management, Content Marketing, Demand Generation, Digital Signage, Email Marketing, Event Management, Kiosk, Marketing Automation, Marketing Resource Management, Mobile Marketing, Print Fulfillment, Public Relations (PR), Search Marketing, and Social Media Management.
Very good post wind! You have made an expanded list of useful tools! To help you complete your list, I would suggest another useful helpful tool: Ambassify This advocacy platform makes a difference because of your campaigns due to the creation of brand awareness to get feedback from your supporters. You have many campaign objectives to do and co-create products with them! This forum is really focused on two-way communication to promote lasting relationships with your supporters. If you want to know more, go to the website.

Create a Facebook ad with engaging content that speaks to your target customer. What do they want? Are they looking for more information about something? Is there a question or pain point they need help answering? Your lead magnet should be solving one of these needs. Therefore, your ad needs to clearly call out that need, and then effectively explain how and why you have the solution. 

Pawan Deshpande is the founder and CEO of Curata, a Boston-based company offering content marketing software used by thousands of marketers around the world. He spearheaded the first-ever panel at SxSW on Content Marketing in 2011, and was a 2014 Finalist for MarketingProfs B2B Marketer of the Year. Pawan was an engineer at Microsoft and Google where he was awarded patents in social networking and machine learning. He previously attended MIT where his graduate thesis won top departmental and international awards.


The definition of “high-quality” changes depending on the niche, industry, type, or target audience. Let’s assume you have a piece of content in mind about “How to tie a tie,” all you have to do is search what your competitors have. After you do that, you’ll look for ways to make your content more interesting, entertaining and educating. When you consistently publish high-quality content on your blog, you’ll begin to see a lot of visits on a daily basis which helps you collect more emails.
Each piece of content is unique, with a different life cycle, promotion strategy, and metric for success. The tactics and strategies for online content promotion vary with increasing interplay among search engine optimization (SEO), blogging, online video distribution, online video promotion, online newsletters, e-mail campaigns, social media communications, online publicity, blogger outreach, online advertising, and search engine advertising.
Do you have an older list that you suspect has mostly decayed? Create an engaging opt-in message and send it to your old list encouraging contacts who wish to re-opt-in -- promising to remove all contacts who don't respond. Though it might seem counterintuitive to remove folks from your email lists in order to grow them, emailing only engaged contacts could improve your deliverability and increase the odds of your email getting shared with those outside your current contacts database.
لدینا فى شركة نقل عفش بالدمام وبالخبر مجموعة من المھندسین والذین یمتلكون خبرة قویة و الفنیین و العمال والسائقین و النجارین الذین عملھم الاساسى وخبراتھم الاساسیة ھو نقل الاثاث و لیست ھوایة لدیھم ولكن ھو امر مارسوه على مدار السنوات العشر الاخیرة . لدینا القدرة علي تلبیة رغبات العمیل ايا كانت رغباته وطلباتة في نقل العفش او الاثاث لدینا عدد كبیر للعمالة الفلبینیة شركة نقل عفش بالخبر
This is a great comprehensive list of content marketing tools! There are two platforms that I use and love that are not included. One is Salesfusion (salesfusion.com) – I use this because their platform integrates with my Salesforce CRM and makes email marketing easy. The other tool that I recommend is SumAll (sumall.com) for social media management and listening. 

Content marketing includes things like blogging which can immensely help your business. You can write blogs so that they rank in Google search and they can also help your potential customers to understand your business or answer questions that they have. How can you rank with a blog? It’s all about the length of the blog, how many times you can strategically place your keyword, how many clicks and shares it receives and how long people spend reading. Whatever you blog about make sure your blogs are full of useful and relevant information that is related to your brand. No matter what type of business you have, there is something to blog about, whether it’s tips and tricks, giving advice or simply promoting your business.
SalesPanda helps you create SEO ready content using its Content Editor which provides industry ready editable templates for case studies, brochures, articles, blogs etc .Each such content when created and uploaded on SalesPanda gives you an additional page on your website. Blogging, using SalesPanda is simple as you can use blog templates and insert relevant keywords in the blog to generate inbound traffic. These blogs,can be organized by solution or service areas as well as industry for better browsing and search.
با خرید گل و سفارش دسته گل, سفارش گل , خرید جعبه گل از قاصدک گل های زیبا و باکیفیت را می توانید از گل فروشی ما سفارش بدهید. ما آماده ارائه انواع گل ها با قیمت مناسب برای مناسبت ها و جشن های شما هستیم. خرید گل و سفارش دسته گل و سفارش جعبه گل از طریق سایت آنلاین گل فروشی ما یکی از بهترین و آسان ترین راه ها برای خرید گل است. پس از سال ها فعالیت در زمینه گل فروشی به فکر آن افتادیم تا کار خود را در فضای مجازی نیز دنبال کنیم و تاکنون با راه اندازی سایت گل فروشی توانسته ایم رضایت مشتری های خود را در سایت نیز به دست بیاوریم.
With AVS Video Editor, you can process various video formats like the AVI, VOB, MP4, DVD, WMV, 3PG, MOV, KMV, and more, using one of the popular codecs such as MPEG-4. You can also process videos with different frame sizes such as HD, Full HD, 2K Quad HD, and 4K Quad HD. These options make it easy for your video content to be viewed on any device using any format without any restrictions.
LocalVox is a platform for local, social and mobile marketing for businesses, helping them generate news and engage local customers across the web, a network of local publishers, mobile, social media, email newsletters and search. After raising a total of $8.65 million and acquiring Postling in late 2012, LocalVox looks set to transform how local businesses market themselves.
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شركة غسیل كنب بالدمام نقوم بغسیل و تنظیف الكنب بأنواعھ المصنوع من الأقمشة والجلد وتنظیف المجالس الأرضیة بجمیع أشكالھا.. شركة تنظیف كنب ومجالس للخدمات المنزلیة ھي من أقدم و افضل شركات غسیل وتنظیف الكنب و المجالس الأرضیة بالدمام ففى شركة غسیل كنب بالدمام تقدم خدمة التنظیف بدقة عالیة من الجودة وبإستخدام مواد تنظیف موافق علیھا من وزارة الصحة لا تترك أي أضرار تؤثر على صحة الإنسان مثل مواد التنظیف قلیلة السعر سیئة الجودة التي تسبب حساسیة لجلد الإنسان وتؤتي ببعض الأمراض مثل الربو وغیره لذا لا تتكاسل في إحضار شركة تنظیف كنب بالمدینة المنورة تكون ذات مصداقیة وأمانة في العمل تستخدم المنظفات المستوردة عالیة الجودة لا تؤثر على صحتك وصحة أسرتك وفي نفس الوقت تعطیك بریق ولمعان ومنظر جمالي لمنزلك.	شركة غسيل كنب بالدمام

The most successful marketers track everything. They know how many people see their ads. They know how many people click on their ads. They know how many people visit their website. They know how many people join their email list. And they especially know how many sales their business makes. When you know all these numbers, making money becomes a science. Track everything and know your conversion rates. This way, you know exactly what return on investment your marketing dollars will bring you. Incremental improvements to your conversion rates can yield significant increases to your bottom line.

For more and more companies, a cloud-based unified data solution is the way to make this happen. Custom cycling apparel maker Hincapie Sportswear has leveraged this capability to gain greater visibility into revenue streams, turning opportunities into sales more quickly while gaining overall operating efficiency. Download this ecommerce special report from Multichannel Merchant to more.

With audience-first strategies, we set the foundation for a cohesive yet unique brand story across all digital channels, delivering compelling digital experiences driven by data, creativity, and collaboration. Our experts bring together multiple disciplines—from audience research to content strategy, copywriting to visual design—to effectively steward your brand and achieve your goals.
I recently started using Wave and loving it, so I had to add it to this post. The first thing that struck me was how easy is it to create and edit videos. Another thing I loved: you don’t need any footage of your own (although you do have the option to upload your own video clips as well), as you’ll have access to a library of over 2.5 million stock videos and photos – as well as a library of 100,000 royalty-free audio clips to use in your videos.
Why It Is Important: “We are a HubSpot Diamond Partner so we kind of live by HubSpot. Aside from that, it is hands down the most valuable tool we use. It stores pretty much every piece of data from our marketing and sales teams and provides insights on the most essential metrics alongside the tools needed to improve them. The most important thing HubSpot does for New Breed is host our website. Our website on the HubSpot COS allows us to generate highly qualified traffic and host our most important content. It’s our most valuable asset without a doubt.”
What I Used Before This: When we needed to collect content from clients previously, we would create a template using a google doc, and then email the document to the client. We’d ask them to fill in the blanks, but we’d have to set 100s of tasks for ourselves to make sure they got each document filled out. Then, we’d email them again, and again and again. Then, multiply that by a bunch of clients. We were pulling our hair out.
Typically part of a large advertising campaign to increase your brand awareness, this is generally high up in the marketing funnel. The goal of this marketing video content is to maximize eyeballs, not necessarily converting into sales straight away. Although any good brand campaign will translate into sales given enough time and the right strategy lower in the funnel.

PPC stands for “pay per click” and is attributed to Google’s search and display ads. When you run these ads on Google, you pay a set price each time someone clicks on your advertisement. You will need to come up with a keyword strategy that aligns with your business. There is a lot that goes into a keyword strategy like choosing words with high search volume that have a low cost per click. When Google users search your target keywords your ads will appear. With PPC you have the power to create your own ads and you are also in full control of your budget. Some keywords are relatively inexpensive per click like “men’s t-shirts” at $1.70 per click whereas some are extremely expensive like “car accident lawyers” at $209 per click.
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For example, whenever someone subscribes to the Blog With Ben newsletter, they’ll receive a free blogging bundle. This includes four downloadable gifts that can only be accessed by clicking the confirmation link. That’s because the confirmation link redirects the user to my confirmation page, and this is where the subscriber can access my free offer.

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Get creative. Since every business is different, some of the strategies in this guide might not work for your business if you implement them exactly as described. However, most of what’s described can work for a large majority of businesses with just a few tweaks. In some cases, you might even get greater results than the people who wrote these posts.
Sponsor a video contest in which customers create a one-minute video about why they like your business, products or services. Ask them to send the videos to you and post them to your Facebook page. Invite visitors to vote on which video should win a cash or merchandise prize. Include an email opt-in on your Facebook page. Be sure to follow Facebook’s rules regarding contests.
Don’t read everything at once. There is a lot of great information in here, but it’s easy to feel overwhelmed after reading through all of the content in one sitting. Instead, take incremental steps. For example, if you want to find out where or how to ask people for their emails on your site, read the content in chapter 2. Implement it, then come back later for the next steps.
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Pawan, this is a great list. Some tools I know, some I’m trying out (like Drupal) and others I have yet to try. I will humbly add proofhub to this list in a Content Collaboration Tools category…another platform that is great to work collaboratively and efficiently. It allow us to receive real-time messages, assign tasks, start discussions, file sharing and more.
It doesn’t need to be overly complex or convoluted. In fact, the best lead magnets are simple and can be easily digested within five minutes. All you’re aiming to do with a lead magnet is to offer as much value as possible in its simplest form. The only difficult bit is making sure that you know your audience well enough to be offering something that you know they will like.
The essence of every successful online marketing video is creating something fun.  Is creating something exciting and shareable. Boring videos get buried. People love things that make them forget their daily troubles and routine. Focus on humor and inspiring stories. With our templates, we help you with the other part of creating a great video: compelling visuals and designs specifically made for your different needs: explainer videos, internal communication videos, business presentation, Instagram video stories and more!
Gone are the days of people buying things because of a great commercial or print ad. Today’s consumers are much more intelligent and will turn to family, friends and online research before making a purchase. This is why it’s important to master digital marketing if you want your business to bloom. It was reported by Statista one of the top consumer data providers that the number of global Internet users for January 2018 alone was estimated to be at 4,021,000,000.
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PPC stands for “pay per click” and is attributed to Google’s search and display ads. When you run these ads on Google, you pay a set price each time someone clicks on your advertisement. You will need to come up with a keyword strategy that aligns with your business. There is a lot that goes into a keyword strategy like choosing words with high search volume that have a low cost per click. When Google users search your target keywords your ads will appear. With PPC you have the power to create your own ads and you are also in full control of your budget. Some keywords are relatively inexpensive per click like “men’s t-shirts” at $1.70 per click whereas some are extremely expensive like “car accident lawyers” at $209 per click.
1. Make sure potential customers can find you on the search engines. Most businesses don't take advantage of search engine optimization, but few things on the Internet can be as beneficial. A recent Forrester Research report showed that 80% of web surfers discover the new sites that they visit through search engines. According to iProspect, 85% of web users use search engines to find solutions and vendors. A properly executed search engine optimization campaign can drive numerous, highly targeted visitors to your site, typically at a fraction of the cost of traditional advertising. Without high search engine rankings, you will only get visitors that find your web address through word of mouth, regular advertising, or other limited means.
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